Crafting Digital Narratives: Amplifying Advocacy through Social Media Storytelling
May 23rd, 2024 from 2 PM to 4 PM EST (Virtual)
In this virtual course, participants will receive comprehensive training on leveraging social media as a platform to reach a broader audience through compelling storytelling. This course will teach participants how to use social media effectively for advocacy, both as individuals and organizations. Participants will learn social media safety tips and best practices for strategic storytelling tailored to various social media platforms. We will explore GLAAD’s resources, particularly the Social Media Safety Index, and analyze existing social media campaigns as case studies. The focus will be on crafting impactful messaging and storytelling for social media while avoiding common pitfalls that can hinder effective online advocacy.
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